Emporio Armani store re-opening

For the re-opening of the Emporio Armani store in the Amsterdam PC Hooftstraat UPR organized the party at the store with catering, DJ's, photowall, GIFbooth and guestlist.
Photo credits: Melody Lieftink & Chantalle Laurent (photowall)


Global Denim Awards 2016

And the winner is... the talented Dutch designer Anbasja Blanken & ITV denim won the 2016 edition of the Global Denim Awards. Her winning collection was presented to more than 500 denim professionals from all over the world.

For the Global Denim Awards UPR organised the event, handled press communications, speeddating met designers and press attendence



UPR, the lovable connector!
Creative PR and communication agency in Amsterdam

UPR loves fashion, beauty, lifestyle & corporate brands with genuine stories. Stories that need to be shared in the most authentic way!
Our people first strategy enables us to connect passionate brands with relevant people. We are an expert in engaging them and building sustainable relationships via high-profile PR, influencer marketing, social media & events.

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