Every year UPR organizes a Trend Presentation for MAC Cosmetics. During this exclusive event, organized for professional beauty journalists, the new make-up trends are presented by a well-known international make-up artist from MAC Cosmetics.
Beauty is about testimonials, product launches, face to face contact with journalists and professional tutorials by (make-up) experts. The world of beauty needs a different and dedicated approach. Know-how of the market and ongoing contact with the beauty press make it possible for UPR to provide effective and fresh strategies. We deliver campaigns that create personal and powerful connections with media consumers, retailers and influencers.
Press Office | PR & Media Strategy | Communication Strategy | Corporate Communication | Content Creation | Brand Features | Press Trips | Interviews | PR Results & Analyses | Digital Image Bank | Consultancy | Testimonials | Professional Tutorials | Endorsements | Brand Activation | Make-Up Sessions