Max Verstappen for Esquire in Pepe Jeans

December 14, 2016

Not only is Max Verstappen the youngest race car driver, he's also the youngest model to be on the cover of Esquire Nederland.
Rightfully crowned 'Sportsman of the Year' by Esquire, Max takes a break from driving in a Formula 1 car on the set of the shoot in Pepe Jeans London.

UPR arrange the photoshoot for Esquire and a store visite from Max Verstappen to the Pepe Jeans store in Amsterdam. At the Kalverstraat store Max customized his personal jeans and had several interviews with national TV and online media.


Fashion is not merely a lifestyle; it contributes to the way people express themselves. From twenties to futuristic, from commercial to couture, UPR offers a great variety of brands which cover different price ranges and styles. With unique pieces that can be used for photo shoots, performances and appearances; UPR’s showroom is constantly open for press, stylists and celebrity appointments to allow them to ‘shop’ for the desirable look.


Press Office | PR & Media Strategy | Communication Strategy | Corporate Communication | Content Creation | Brand Features | Press trips | Interviews | PR Results & Analysis | Digital Image Bank | Consultancy


contact person:
Niels Oostenbrink

Haarlemmerweg 315-c
1051 LG Amsterdam

Tel: +31 (0)20 62 66 176
E-mail : [email protected]